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Digital Marketing Head - Global FMCG (Remote)

Philippines Permanent PHP200,000 - PHP250,000 per month (PHP2,400,000 - PHP3,000,000 per year) Work from Home or Hybrid View Job Description
The Digital Marketing Head will lead the end-to-end digital transformation of our global brand portfolio, steering a high-performing team and partnering with markets to deliver best-in-class digital execution. This role influences strategy, governance, operations, and capability building to accelerate digital maturity worldwide.
  • International consumer goods company
  • 1x a week onsite reporting

About Our Client

Our company is a global leader in fast-moving consumer goods, serving millions of households across continents with trusted brands. We are committed to innovation, consumer-centricity, and sustainable growth.

Job Description

  • Develop and steer the global digital marketing strategy across paid, owned, and earned channels to strengthen brand equity and consumer connection.
  • Lead a team of digital specialists, fostering a culture of performance, innovation, and continuous learning.
  • Establish unified digital standards, playbooks, and frameworks to ensure consistent, high-quality activation across all markets.
  • Partner with regional and local marketing teams to identify opportunities, diagnose gaps, and architect digital solutions tailored to business needs.
  • Oversee digital media planning excellence, maximizing ROI through data-driven optimization and advanced measurement.
  • Drive global partnerships with agencies, martech providers, and platforms to unlock scalable capabilities.
  • Lead governance, ensuring compliance with global guidelines, brand safety practices, and data privacy standards.
  • Support omnichannel strategy development in collaboration with eCommerce, media, insights, and brand teams.
  • Build business cases and recommendations for digital investment, technology adoption, and capability expansion.
  • Monitor performance analytics, synthesize insights, and present actionable recommendations to senior leadership.

The Successful Applicant

  • 10+ years of progressive experience in digital marketing, with exposure to large-scale global or regional FMCG operations.
  • Demonstrated success in leading high-performing teams, including hybrid or cross‑market setups.
  • Deep expertise in digital media, content ecosystems, martech, analytics, and consumer engagement.
  • Exceptional stakeholder management skills, with the ability to influence senior leaders across complex organizations.
  • Strategic thinker with strong problem-solving abilities, operational discipline, and a passion for continuous improvement.

What's on Offer

Join a highly collaborative, diverse, and future-forward organization where digital innovation fuels business impact. You'll shape global digital marketing strategies that influence billions of impressions, drive brand love, and create measurable business value at scale.

  • Competitive compensation & benefits package
  • 1x a week onsite reporting
Contact
Lyca Arellano
Quote job ref
JN-022026-6943266
Phone number
+63 02 7795 2810

Job summary

Function
Marketing
Sub Sector
Digital, Online & Social Media
What is your area of specialisation?
FMCG (Fast Moving Consumer Goods)
Location
Philippines
Job Type
Permanent
Consultant name
Lyca Arellano
Consultant contact
+63 02 7795 2810
Job Reference
JN-022026-6943266
Work from Home
Work from Home or Hybrid

Diversity & Inclusion at Michael Page

We don't just accept difference - we celebrate it. We encourage applicants from all backgrounds to apply for this role and are committed to building inclusive, diverse workplaces where everyone can thrive. If you require any support or reasonable adjustments during the recruitment process, please let us know.