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E-commerce Manager

Manila Permanent PHP100,000 - PHP110,000 per month (PHP1,200,000 - PHP1,320,000 per year) Work from Home or Hybrid View Job Description
The E-Commerce Manager is responsible for defining and allocating resources and investments to achieve growth in the client's direct-to-consumer online stores. They take a collaborative approach to support, educate, and guide the overall e-commerce strategy across various stakeholders in the country.
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  • Multinational Company
  • Career Growth Opportunity

About Our Client

The client is a FMCG petcare company looking to further expand its e-commerce business in the Philippines.

Job Description

The E-commerce Manager is responsible for:

Online Sales & Marketing Strategy:

  • Develop and implement the sales and marketing strategy for the client's online business, considering competition, trends, and local complexities.
  • Create strategies for online market entry and category growth, collaborating across different areas and stakeholders, including joint business plans, quarterly business reviews, and establishing working methods with marketplaces, omnichannel retailers, pure online retailers, and social media channels.



Governance:

  • Work closely with the SEA eCommerce Lead to align sales and marketing strategies.
  • Ensure consistent online brand execution and implementation of omnichannel operating principles.



Mapping and Customer Data:

  • Conduct thorough mapping of online retailers and marketplaces, continually updating data to track market trends and inform strategic decisions.
  • Classify customers based on relevant criteria and collaborate on leveraging data for enhancing the client's and other relevant systems.



Pricing and Trade Terms:

  • Define pricing and trade terms strategies that support growth ambitions, aligning with regional/global approaches, especially for international e-commerce key accounts.



Category Leadership:

  • Provide insights and strategies for online categories.
  • Align with Global Category Leadership to localize deployment strategies, translating category management into growth initiatives and joint business plans.
  • Explore various channel opportunities, including B2B2C and B2C.



Relationship Management:

  • Manage relationships with internal stakeholders, eDistributors, third-party logistics providers, local customers (omnichannel and pure online players), marketplaces, agencies, and customer care teams.



Reporting and Information Sharing:

  • Participate in best practices sharing with peers and teams at local, cluster, regional, and global levels.
  • Oversee data collection and conduct regular business reviews with local partners.
  • Develop comprehensive reports for sharing at local and broader management levels.

The Successful Applicant

The E-commerce Manager should have:

  • At least 3-5 years of experience in e-commerce, digital marketing, merchandising, or related fields.
  • Thorough grasp of e-commerce and digital platforms.
  • Previous involvement with online marketplaces like Lazada, Shopee, etc.
  • Preferred experience includes developing and overseeing online businesses for direct (.com) and shop-in-shop setups on marketplaces or retail websites.
  • Profound understanding and oversight of all e-commerce metrics.
  • Proficiency in both devising strategies and planning, and executing demand generation, merchandising, and marketing initiatives to foster online business growth


What's on Offer

  • Hybrid work set-up within Metro Manila
  • Exposure to regional counterparts
Contact
Kaye Salonga
Quote job ref
JN-072024-6469934
Phone number
09177050173

Job summary

Function
Sales
Sub Sector
Online Sales
What is your area of specialisation?
FMCG (Fast Moving Consumer Goods)
Location
Manila
Job Type
Permanent
Consultant name
Kaye Salonga
Consultant contact
09177050173
Job Reference
JN-072024-6469934
Work from Home
Work from Home or Hybrid

Diversity & Inclusion at Michael Page

We don't just accept difference - we celebrate it. We encourage applicants from all backgrounds to apply for this role and are committed to building inclusive, diverse workplaces where everyone can thrive. If you require any support or reasonable adjustments during the recruitment process, please let us know.