- Implement the brand experience & directly contribute to business growth
- Join a market leading, premium, consumer goods company
About Our Client
Market leading consumer goods company, with well-known & loved premium brands.
- See the world in the eyes of the customers and communicate more effectively
- Craft brand architecture and differentiation strategy
- Conduct competitive research to identify brand's strengths and weaknesses
- Develop brand's digital marketing strategy
- Assess the performance of marketing campaigns and events
- Identify market insights, challenges and opportunities
- Design marketing campaigns for new products, private label and markets
- Write compelling brand stories
- Brief and collaborate with category management and creative teams.
- Lead ideation and brainstorming sessions
The Successful Applicant
The Head of Brand Strategy / Brand Strategist should be open-minded and passionate about creating holistic brand experiences. They should have strong research skills, an analytical mindset & be an excellent storyteller. They must be an excellent communicator, with strong project management experience & be able to lead and inspire a team.
The role reports to the Country Head and the business are looking for someone inquisitive & agile who is analytical and methodical in business but naturally creative.
We are looking for a marketing leader who has a successful & progressive track record in marketing/ brand positions within FMCG, retail and other consumer driven industries.
What's on Offer
This is a great opportunity for someone data-driven & analytical who likes to disrupt, to play a critical role in an organisation who truly believe in the importance of the brand strategy.
High potential opportunity for growth & progression, with a competitive salary & benefits.
Manila based Head of Brand Strategy / Brand Strategist position.