Marketing Communications & Public Relations Manager - Beauty

Strategic Planning:
Develop and implement comprehensive marketing communication and public relations strategies that align with the company's goals and brand vision.
Plan and execute integrated marketing campaigns to drive brand awareness, engagement, and sales.

Media Relations:
Build and maintain strong relationships with key media outlets, journalists, bloggers, and influencers in the beauty industry.
Manage media inquiries, press releases, and media kits to ensure consistent and positive media coverage.

Content Creation:
Oversee the creation of engaging and compelling content for various channels, including social media, website, newsletters, and press materials.
Collaborate with the creative team to produce high-quality visuals and videos that resonate with our target audience.

Public Relations:
Develop and execute campaigns, including product launches, events, and partnerships, to generate buzz and media coverage.
Monitor and analyze media coverage and metrics to assess the effectiveness of campaigns and strategies.

Social Media Management:
Oversee the social media strategy, including content planning, community management, and influencer collaborations.
Track and analyze social media performance metrics to optimize content and engagement.

Event Management:
Plan and execute brand events, product launches, and influencer activations to create memorable experiences for our audience.
Coordinate with internal teams and external vendors to ensure successful event execution.