- Pivotal role for a global FMCG business with portfolio of iconic brands
- A key member of the Philippines leadership team
About Our Client
Global consumer goods company who are driven by & passionate about the well-being of their customers & people.
Marketing Director, Consumer Health, will be primarily responsible for accelerating the Philippines Consumer Health business with accountability for revenue, market share and equity for the brands in the portfolio:
- Lead the business planning and delivery for all brands in the Consumer Health portfolio with deep understanding of the market financial plan, market needs, consumer fundamentals and customer KPIs.
- Develop close partnership with all cross functional teams in the market and upstream franchise team members in the region
- Own key operational processes in the market including monthly business reviews, annual business planning, long range financial planning for the market.
- Activate all marketing plans within the marketing budget aligned with management
- Lead the long-range financial planning for the market in partnership with franchise/ upstream teams for appropriate innovation and claims to win in the market
- Develop deep understanding of consumer, customer, competitive and HCP landscape to create and execute winning plans
- Pioneer modern marketing, usage of real-time insights and analytics and agile tools
The Successful Applicant
- Marketing Director, Consumer Health should have a minimum of 10 years of progressive experience in setting a vision and executing in a similar integrated brand leadership role within an FMCG/ consumer-packaged goods organisation, preferably with a breadth of functional and/or industry experience is required.
- Experience marketing in a digital world, (i.e., social media, e-commerce, analytics, on-line) is required
- Demonstrated track record of managing local marketing operations
- Demonstrated track record of people development and leadership is required
- Experience leading in a matrix environment and cross functional teams is required
- Demonstrated financial acumen in making effective business decisions is required
- Proven success in developing strategic agency partnerships to build long term brand health and business
What's on Offer
A rare to market senior leadership role for a large FMCG / consumer health business, based in Manila. Opportunity for an excellent people leader to make an impact during an exciting period of digital change.