Performance Marketing Lead

Manila Permanent
  • An exciting opportunity in a growing fintech company
  • The chance to take ownership and develop your team

About Our Client

A fast-growing fintech company that services a wide market in order to fulfill its vision of making financial services more accessible

Job Description

- Manage all social media platforms (including Facebook, Twitter, LinkedIn, Instagram, YouTube) and drive content creation. Manage SEO.
- Create, manage and experiment with new user acquisition campaigns.
- Comfortable with being part of a high risk / high reward environment as a part of the pioneering marketing team, being both the janitor and the executive in the early days
- Identify, collect, and present compelling metrics to drive fundraising
- Execute within the budget of an early stage start-up but have the agility to scale rapidly as funding becomes available
- Work with a cross-functional team (Product, Engineering, Services, Sales) to establish growth strategies to support revenue, user growth, and partnership goals.
- Conceive and execute a wide range of content campaigns to drive education and engagement.
- Analyze data to monitor revenue performance and uncover areas for improvement.
- Prepare and present recommendations, reports, and findings from experimental data all the way up to the executive level.
- Grow to be a thought leader in the fintech space in the Philippines and the ASEAN region by giving keynotes or corporate presentations to industry associations like chambers of commerce, industry associations, and other enterprise related organizations

The Successful Applicant

- 3-5+ years of professional experience in a consumer-focused (B2C) growth marketing and digital media
- Proficient with Analytics. Direct experience in building tools and optimizing campaigns and experiments that drive towards an efficient LTV/CAC ratio.
- 1-2+ years of experience in a fast-growing start-up company, preferably in the fintech or e-commerce space in SEO, digital media and growth marketing
- Solid project management skills: ability to lead and collaborate with cross-functional partners, prioritize high impact activities, and keep complex projects moving forward.
- Strong growth track record, with samples and results of past campaigns.
- Knowledge of HTML, CSS, Google Analytics, Canva, Adobe Suite (e.g. Photoshop), SendGrid, Twilio SMS, Hootsuite (or, other Social Media Management Systems)
- Outstanding written, oral and organizational ability. Experience working with remote teams and US-based remote leadership
- Bachelor's degree required, Advanced degree (MBA or Masters) a plus but not required

What's on Offer

An opportunity to be part of a pioneering team in a fast-growing fintech company.

Contact
Hanna Casano
Quote job ref
4206024
Phone number
+63 02 7795 2819

Job summary

Function
Location
Job Type
Consultant name
Hanna Casano
Consultant contact
+63 02 7795 2819
Job Reference
4206024