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The Trade Activation Manager is responsible for driving best‑in‑class below‑the‑line (BTL) brand activation across key Asia markets-specifically India, the Philippines, and Vietnam. This role oversees distributor execution, manages AMP spending, and ensures creative excellence and brand consistency across markets.
Head of Shopper & Customer Marketing - Global FMCG
The position focuses on driving trade marketing and sales by engaging retail dealers, hardware stores, and contractors to expand market penetration. Ideal candidates have experience in building materials distribution and strong networks within general trade channels.
This pioneer role will lead the end‑to‑end retail expansion and site selection strategy for the company's first stores in the Philippines. The position is responsible for identifying high‑potential locations, securing strategic sites, and ensuring successful store openings that establish the brand's presence in the market.
The Associate Commercial Director serves as a senior commercial leader, accountable for driving revenue growth, optimizing category performance, strengthening marketing impact, and delivering seamless omni‑channel execution across the brand's store network and digital platforms.
The Head of Sales is responsible for selling high-value, premium solutions to affluent and ultra-high-net-worth clients while delivering an exceptional, tailored experience. Acting as a trusted advisor, the role focuses on building long-term relationships, guiding clients through complex decisions, and driving strategic sales growth.
This role leads the strategy, execution, and performance of the Modern Trade channel, which represents a significant share of the company's commercial business. The role is accountable for driving channel growth, elevating in‑store excellence, and ensuring strong operational discipline across a nationwide field team composed of supervisors, field operations staff, and merchandising resources.
The Head of Key Accounts will lead the strategic management and growth of the company's most critical customer relationships across multiple markets. This role is responsible for driving revenue, profitability, and long-term partnerships with key retail and distribution partners.
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