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Retail & Lifestyle Brand General Manager

Philippines Permanent PHP200,000 - PHP300,000 per month (PHP2,400,000 - PHP3,600,000 per year) Work from Home or Hybrid View Job Description
The Retail & Lifestyle Brand General Manager will lead the overall business strategy, commercial performance, and brand development of the organisation's retail and lifestyle portfolio. This role will be accountable for driving revenue growth, profitability, operational excellence, and customer engagement while ensuring the brand remains relevant and competitive in the market.
  • International retail company
  • Career progression, competitive salary package and hybrid work set up

About Our Client

Our client is a well-established retail and lifestyle business with a growing portfolio of brands, products, and customer channels. The organisation is focused on delivering exceptional customer experiences, commercial growth, and market-leading brand positioning across both physical and digital touchpoints.

Job Description

  • Develop and execute the overall business and brand strategy to achieve revenue, profit, and market share targets.
  • Lead retail, e-commerce, and omni-channel operations to drive sustainable sales growth and customer engagement.
  • Own full P&L accountability, including budgeting, forecasting, financial planning, and performance management.
  • Build and lead high-performing teams across commercial, marketing, merchandising, and operations functions.
  • Identify and implement growth opportunities through new channels, partnerships, market expansion, and innovation initiatives.



The Successful Applicant

  • Proven experience in managing multiple categories / business units within retail & lifestyle segments
  • Strong track record of delivering revenue growth, profitability, and business expansion.
  • Deep understanding of retail operations, omni-channel commerce, brand management, and customer experience.
  • Demonstrated financial acumen with experience managing budgets, forecasts, and P&L ownership.
  • Exceptional leadership, stakeholder management, strategic thinking, and team development capabilities.

What's on Offer

  • Opportunity to lead a recognised and growing retail and lifestyle business
  • Competitive salary & benefits package
  • High-impact leadership role with direct influence on business strategy, brand growth, and organisational success



Contact
Lyca Arellano
Quote job ref
JN-102026-7127458
Phone number
+63 02 7795 2810

Job summary

Function
Marketing
Sub Sector
Marketing/Director/VP
What is your area of specialisation?
Retail
Location
Philippines
Job Type
Permanent
Consultant name
Lyca Arellano
Consultant contact
+63 02 7795 2810
Job Reference
JN-102026-7127458
Work from Home
Work from Home or Hybrid

Diversity & Inclusion at Michael Page

We don't just accept difference - we celebrate it. We encourage applicants from all backgrounds to apply for this role and are committed to building inclusive, diverse workplaces where everyone can thrive. If you require any support or reasonable adjustments during the recruitment process, please let us know.