Senior Brand & Digital Marketing Manager (Beauty)

Philippines Permanent PHP150,000 - PHP180,000 per month (PHP1,800,000 - PHP2,160,000 per year) Work from Home or Hybrid View Job Description
An exciting opportunity has arisen for an experienced Senior Brand Manager to lead strategic brand growth, customer acquisition, and market expansion for a fast-growing business within the beauty, wellness, and aesthetics sector. This role offers the chance to shape brand direction, lead high-impact campaigns, and develop a high-performing marketing team in a collaborative hybrid work environment.
  • High growth company
  • Flexible work arrangements

About Our Client

Our client is a rapidly growing organisation operating within the consumer health, beauty, and wellness industry. Known for its commitment to innovation, customer experience, and quality, the business continues to expand its market presence through strategic brand building and data-driven marketing initiatives.

The organisation fosters a collaborative and entrepreneurial culture where creativity, leadership, and continuous improvement are encouraged. Employees are empowered to make a meaningful impact while benefiting from professional development opportunities and long-term career growth.

Job Description

This is an excellent opportunity for a seasoned marketing professional to take ownership of brand strategy and execution across multiple channels. You will play a pivotal role in driving brand awareness, customer acquisition, engagement, and loyalty while leading a team and collaborating closely with commercial, product, and customer-facing functions to deliver measurable business results.

  • Lead the development and execution of comprehensive brand and marketing strategies.
  • Drive customer acquisition, retention, and engagement initiatives across digital and traditional channels.
  • Manage end-to-end marketing campaigns, including content, social media, promotions, events, and partnerships.
  • Develop data-driven marketing plans aligned with business growth objectives.
  • Analyse market trends, customer behaviours, and competitor activity to identify opportunities.
  • Build and maintain strong brand positioning and consistency across all customer touchpoints.
  • Collaborate with cross-functional teams to ensure alignment between brand, product, sales, and customer experience initiatives.
  • Monitor campaign performance and marketing metrics to optimise return on investment.
  • Deliver actionable insights and recommendations through reporting and analysis.
  • Coach, mentor, and manage the performance and development of marketing team members.
  • Improve marketing processes, capabilities, and adoption of emerging technologies.
  • Champion innovation and best practice across brand and digital marketing activities

The Successful Applicant

  • Minimum 10 years of experience in brand management, strategic marketing, and project management.
  • Proven success in delivering measurable brand growth and customer acquisition outcomes.
  • Strong background in developing and executing integrated marketing campaigns.
  • Demonstrated experience using analytics and performance data to drive decision-making.
  • Excellent stakeholder management, communication, and presentation skills.
  • Strong leadership experience with a track record of coaching and developing teams.
  • Deep understanding of digital marketing channels, content strategy, social media, and marketing analytics.
  • Experience working within beauty, skincare, aesthetics, healthcare, wellness, or related consumer-focused industries is highly desirable.
  • Previous experience in a start-up or high-growth environment would be advantageous.
  • Bachelor's degree in Marketing, Business, Communications, or a related discipline preferred.

What's on Offer

  • Hybrid working environment with flexibility and work-life balance.
  • Opportunity to influence brand strategy and business growth at a senior level.
  • Exposure to cross-functional leadership and strategic decision-making.
  • Professional development and career advancement opportunities.
  • Supportive, collaborative, and innovation-driven culture.
  • Comprehensive health and wellness benefits.
  • Opportunity to lead and develop a high-performing marketing team.
Contact
Dex Vergara
Quote job ref
JN-102026-7134547
Phone number
+63 02 7795 2800

Job summary

Function
Marketing
Sub Sector
Digital, Online & Social Media
What is your area of specialisation?
FMCG (Fast Moving Consumer Goods)
Location
Philippines
Job Type
Permanent
Consultant name
Dex Vergara
Consultant contact
+63 02 7795 2800
Job Reference
JN-102026-7134547
Work from Home
Work from Home or Hybrid

Diversity & Inclusion at Michael Page

We don't just accept difference - we celebrate it. We encourage applicants from all backgrounds to apply for this role and are committed to building inclusive, diverse workplaces where everyone can thrive. If you require any support or reasonable adjustments during the recruitment process, please let us know.