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Trade Marketing Manager (Consumer Durables)

Philippines Permanent PHP130,000 - PHP160,000 per month (PHP1,560,000 - PHP1,920,000 per year) View Job Description
The Trade Marketing Manager will lead the development and execution of channel and trade marketing strategies to drive brand visibility, shopper engagement, and commercial growth across key trade channels. The role will work closely with Sales, Marketing, and Key Account teams to deliver impactful trade activations, customer programs, and in-store excellence within the consumer durables industry.
  • Lead trade marketing initiatives across key channels.
  • Drive customer growth and retail strategy.

About Our Client

Our client is a leading consumer durables company with a strong portfolio of established brands and a growing presence across the South Metro business district.

Job Description

  • Develop and execute trade marketing strategies, promotions, and channel activation programs.
  • Drive in-store excellence, merchandising, and shopper engagement across key accounts and trade channels.
  • Partner closely with Sales and Marketing teams to maximize customer investments and business performance.
  • Analyze market, channel, and customer insights to identify growth opportunities and improve execution.
  • Manage trade marketing budgets and monitor campaign effectiveness to deliver commercial objectives.

The Successful Applicant

A successful Trade Marketing Manager should have:

  • A degree in Marketing, Business Administration, or a related field.
  • Proven experience in marketing within the industrial/manufacturing sector.
  • Strong analytical skills to interpret market data and campaign performance.
  • Excellent communication and collaboration abilities.
  • Proficiency in marketing tools and software.
  • Capability to manage budgets and resources effectively.

What's on Offer

  • Experience in Trade Marketing, Shopper Marketing, or Customer Marketing within FMCG, consumer durables, or related industries.
  • Strong understanding of retail strategy, promotions, merchandising, and channel management.
  • Proven stakeholder management and cross-functional collaboration skills.
  • Analytical and commercially driven, with the ability to translate insights into actionable plans.
Contact
Zach Nicandro
Quote job ref
JN-092026-7095860
Phone number
+63277955031

Job summary

Function
Marketing
Sub Sector
Trade Marketing
What is your area of specialisation?
FMCG (Fast Moving Consumer Goods)
Location
Philippines
Job Type
Permanent
Consultant name
Zach Nicandro
Consultant contact
+63277955031
Job Reference
JN-092026-7095860

Diversity & Inclusion at Michael Page

We don't just accept difference - we celebrate it. We encourage applicants from all backgrounds to apply for this role and are committed to building inclusive, diverse workplaces where everyone can thrive. If you require any support or reasonable adjustments during the recruitment process, please let us know.